Insights
Events

Preparing Managing Partners for Meaningful Client Communications

April 5, 2015
David Bruns

Managing partner and leadership visits are valued by clients and critical to a law firm’s ongoing client feedback efforts. When done well, clients are dazzled by the attention and become increasingly loyal to the firm. Unfortunately, most law firms do not seek any type of client feedback despite proven benefits to the bottom line. According to a study conducted by Wicker Park Group in conjunction with LexisNexis Martindale-Hubbell, 52% of firms surveyed globally do not conduct client feedback programs, and 59% of the firms not seeking feedback say it is not a priority for firm leadership.

Managing partners erroneously assume their attorneys are getting all of the necessary client feedback without any formal process in place. And many law firm marketing professionals admit their managing partners are guilty of conducting “drive-by client visits” and confusing social or sales calls with client feedback efforts. When a formal interview is conducted, clients offer concrete, valuable information that improves the relationship and builds more business. This program will outline best practices, tips and tactics from marketing professionals who have successfully prepared their firm leaders to take client interactions to the next level.

LMA 2015 Annual Conference

Firm Highlights

Event

Berkeley Boosts Shorts: Financial Crises and Insurance

In light of the coronavirus crisis and its impact on work and financial markets, Berkeley Law will be hosting short, live daily video interviews with leading voices from law and business. Farella's Tyler Gerking...

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News

Farella COVID-19 Update: A Message From the Managing Partner

To our clients, alumni and friends, During these unsettling times, Farella Braun + Martel is focused on protecting the health and safety of our firm members, clients, and communities and doing our part to...

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Event

Advising Businesses and Practicing Law During COVID-19

Rebecca Stephens is speaking on employment law issues on the Barristers Club of The Bar Association of San Francisco live webinar, "Advising Businesses and Practicing Law During COVID-19." Details: A comprehensive, one-stop shop CLE on the...

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Publication

Coronavirus (COVID-19) Insights and Resources

The spread of the coronavirus (COVID-19) is causing disruption throughout the US that we have not seen in generations. Governmental entities, academia, and the private sector are working diligently to contain COVID-19 while it...

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Publication

CARES Act Paycheck Protection Program Summary

On Friday, March 27, 2020, the Coronavirus Aid, Relief, and Economic Security Act (“CARES Act”) was signed into law (the full 880-page text of the CARES Act passed by the Senate is available here...

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News

Daily Journal Names Farella Lawyers Among Top IP Lawyers in California

Farella Braun + Martel is proud to announce that partners Jeffrey M. Fisher and James L. Day were named to the 2020 list of “Top Intellectual Property Lawyers” in California by the Daily Journal...

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Publication

Impacts of Recent PTAB Precedential Opinions Addressing Its Discretion to Reject Petitions for Review of Issued Patents

The Patent Trial and Appeal Board (PTAB) recently designated two more opinions as “precedential” dealing with its discretion to reject petitions for inter partes review (IPR) or similar post-grant reviews. Under 35 U.S.C. § 325(d...

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Event

7th Annual Partner Compensation One-Day Workshop

Brian Donnelly is presenting the case study session, "Managing Partner Performance" at Fairfax Associates' 7th Annual Partner Compensation One-Day Workshop. Click here for more information.

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Publication

Tax Relief in Response to the COVID-19 Outbreak

In order to combat the adverse economic effects in which many individuals and businesses are experiencing as a result of the COVID-19 outbreak, the federal government and the State of California will provide tax...

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News

Insurers Brace for Coronavirus Hit to ‘Event Driven’ D&O Line

Mary McCutcheon was quote in the Claims Journal article,"Insurers Brace for Coronavirus Hit to ‘Event Driven’ D&O Line." Link to read the full article .

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