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Cannabis IP: Using Intellectual Property to Protect Your Assets and Grow Your Business

January 26, 2021 Webinar
Cannabis Industry Education Series

Nate Garhart and Ashley Roybal-Reid discuss "Cannabis IP: Using Intellectual Property to Protect Your Assets and Grow Your Business."

Intellectual property (IP) is a critical issue in the cannabis industry. Creating and protecting cannabis products, processes, and brands comes with unique challenges, and certain IP laws may apply differently to cannabis brands and companies than it does to companies in other industries. As competition increases and the cannabis market expands, the value of cannabis-related IP, and the risks of failing to protect it, are likely to multiply.

Cannabis companies and owners must take proper precautions to protect their IP from misappropriation. Join us as we discuss:

  • Protecting your innovations and unique cannabis products using patents or trade secrets
  • Marketing and promoting cannabis brands with trademarks and similar legal identifiers
  • Copyrighting cannabis-related designs and publications

Firm Highlights

Publication

California Cannabis Appellation Program

The specific location of a product’s origin is more important with some products than others.  Wine is the classic example, as the dirt and surrounding climate in which grapes are grown can have a...

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Publication

Complying With the TCPA After the Facebook Supreme Court Decision

Many cannabis dispensaries rely heavily on text messaging marketing programs to reach their customers and to create loyalty in an increasingly competitive market. While text messaging programs may be an effective marketing tool, they...

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News

Farella Braun + Martel Ranked in Legal 500 United States 2021

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Farella Advises MedMen to Win San Francisco Cannabis Retail Store Approval

Northern California legal powerhouse Farella Braun + Martel provided national premium cannabis retailer MedMen Enterprises Inc.  with land use and permitting advice to win approval to open a new retail store on Union Street...

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News

California Cannabis Industry Moving to Market Where Its Product Is Grown

Ashley Roybal-Reid spoke to the North Bay Business Journal about California's new cannabis appellation program.   Read the full article here .  Related Farella publication:  California Cannabis Appellation Program

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Publication

North Coast Cannabis Industry Conference

This is the fourth annual cannabis industry conference underwritten by Farella Braun + Martel and presented by the North Bay Business Journal . Presentations and Speakers: TCPA and Litigation Trends: Cynthia Castillo, Senior Associate...

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News

Chambers USA 2021 Recognizes Farella Braun + Martel Attorneys, Practices

Farella Braun + Martel announces that Chambers USA has recognized 13 lawyers and 6 practice areas in the legal directory’s 2021 edition. Individual Rankings: Tyler Gerking – Insurance: Policyholders Jeffrey Hamilton – Cannabis Law...

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Publication

New Restrictions on Sales and Delivery of E-Cigarettes and Vaping Products

The Preventing Online Sales of E-Cigarettes to Children Act substantially and materially alters how companies sell and ship e-cigarettes and tobacco and cannabis vaping products and components.  The act was signed into law on...

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Publication

Cyber Insurance for the Cannabis Industry

Farella's Shanti Eagle (moderator), Nate Garhart and Tyler Gerking, along with guest speakers Javier Gonzalez and Michael Peters from PL Risk Advisors, discuss "Cyber Insurance for the Cannabis Industry." Cannabis businesses have cyber security...

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News

Key Cyber Insurance Issues Hitting the Cannabis Industry

Tyler Gerking was quoted in the article "Key Cyber Insurance Issues Hitting the Cannabis Industry." Read the full article here . View full webinar below.

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