Biography

Anthony “Tony” Schoenberg is chair of our Business Litigation Group. In this role, he is involved in the development of strategy, staffing cases, planning, and collaborating with all the litigators at the firm. He is also responsible for oversight of all the firm’s pro bono litigation.

In his litigation practice, Tony focuses on all aspects of real estate litigation, as well as contractual arbitrations, and trade secret issues. His cases are roughly split between California and federal courts, and his clientele is a mixture of large technology companies, small private companies, and high net worth individuals.

Tony’s approach to disputes is practical-minded. He emphasizes the overriding importance of each client’s strategic objective, which is to get the problem, issue or situation at hand resolved as sensibly as possible. His cases are managed with this in mind—he is sensitive to the number of hours he bills his cases and the attorneys staffed on any particular matter. He knows from experience that trying cases means risk and expense for his client. Accordingly, although Tony is an aggressive, effective, and successful trial attorney who is certainly happy to take a fight to court if he has to, he will seek a better solution if one can be arrived at.  Decades of experience have given Tony a strong sense of the right way to approach each case, including staffing and management, to meet his clients’ objectives.

He’s litigated an exceptionally broad range of matters, much of it related to real estate-related disputes. These have ranged from allegations of fraud arising from an urban real estate project to breach of contract connected to a large agricultural land purchase to arbitration arising from construction of one of the world’s largest solar power plants. Outside of real estate matters, he has also litigated numerous trade secret cases, disputes over software development agreements, and more.

A seasoned, senior and strategic trial lawyer, Tony is valued by his clients for his ability to focus his work on what really matters, and avoid losing sight of the forest for the trees. Nobody actively seeks out litigation—at best, it’s a necessary evil. That being said, Tony’s counsel helps his clients minimize the distraction and expense attendant upon disputes. He is that rarest of creature—a trial attorney who knows firsthand when it’s time to go to court, but also knows when it’s time not to.

Distinctions

  • 2016 California Lawyer Attorneys of the Year (CLAY) Award for his court victory representing the City of Sunnyvale in its successful opposition to a Second Amendment challenge.

Memberships and Affiliations

  • Former Member, Litigation Section Executive Committee, Bar Association of San Francisco
  • Chair, Immigration Task Force, Bar Association of San Francisco

Firm Highlights

News

Aviva Gilbert Selected as 2019 Leadership Council on Legal Diversity Pathfinder

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News

Farella Braun + Martel Attorneys Named 2019 IP Stars by Managing Intellectual Property

SAN FRANCISCO, May 21, 2019: Farella Braun + Martel’s James L. Day , Jeffrey M. Fisher , Eugene Mar , Stephanie P. Skaff and Roderick M. Thompson have been named IP Stars by Managing...

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Publication

California's Bold Step Forward Into the Contentious World of Wetlands Regulation

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Event

Bloomberg Law In-House Forum West: The Trigger: Internal Investigation Trends

Jessica Nall will speak at the Bloomberg Law In-House Forum West program, "The Trigger: Internal Investigation Trends." For companies that are rapidly evolving, becoming more digital and global, staying aware of developments that may...

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Cannabis Companies and the California Consumer Privacy Act

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CWA Regulation of Discharges to Groundwater: Permitting Uncertainty in Light of Circuit Court Split

Sarah Bell will speak on the Strafford live webinar, "CWA Regulation of Discharges to Groundwater: Permitting Uncertainty in Light of Circuit Court Split." This CLE webinar will discuss the "indirect discharge" theory of Clean...

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Insurance for the Cannabis Industry Program Takeaways

I recently moderated a Bar Association of San Francisco Insurance Section program co-sponsored with the Cannabis Law Section. The program highlighted recent changes to local insurance requirements and market availability of coverage for cannabis...

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Event

2019 Forum for State Appellate Court Judges: Aggregate Litigation in State Courts - Preserving Vital Mechanisms

At the Pound Civil Justice Institute's 2019 Forum for State Appellate Court Judges, Jim Bruen will discuss recent impediments to aggregate litigation implemented on the federal level, emerging trends in aggregate litigation in the United States,...

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Former City of Napa Planner Rick Tooker Joins Farella Braun + Martel

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Keeping Tabs on Energy Efficiency – New Benchmarking Requirements for San Francisco

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