Biography

Anthony “Tony” Schoenberg is chair of our Business Litigation Group. In this role, he is involved in the development of strategy, staffing cases, planning, and collaborating with all the litigators at the firm. He is also responsible for oversight of all the firm’s pro bono litigation.

In his litigation practice, Tony focuses on all aspects of real estate litigation, as well as contractual arbitrations, and trade secret issues. His cases are roughly split between California and federal courts, and his clientele is a mixture of large technology companies, small private companies, and high net worth individuals.

Tony’s approach to disputes is practical-minded. He emphasizes the overriding importance of each client’s strategic objective, which is to get the problem, issue or situation at hand resolved as sensibly as possible. His cases are managed with this in mind—he is sensitive to the number of hours he bills his cases and the attorneys staffed on any particular matter. He knows from experience that trying cases means risk and expense for his client. Accordingly, although Tony is an aggressive, effective, and successful trial attorney who is certainly happy to take a fight to court if he has to, he will seek a better solution if one can be arrived at.  Decades of experience have given Tony a strong sense of the right way to approach each case, including staffing and management, to meet his clients’ objectives.

He’s litigated an exceptionally broad range of matters, much of it related to real estate-related disputes. These have ranged from allegations of fraud arising from an urban real estate project to breach of contract connected to a large agricultural land purchase to arbitration arising from construction of one of the world’s largest solar power plants. Outside of real estate matters, he has also litigated numerous trade secret cases, disputes over software development agreements, and more.

A seasoned, senior and strategic trial lawyer, Tony is valued by his clients for his ability to focus his work on what really matters, and avoid losing sight of the forest for the trees. Nobody actively seeks out litigation—at best, it’s a necessary evil. That being said, Tony’s counsel helps his clients minimize the distraction and expense attendant upon disputes. He is that rarest of creature—a trial attorney who knows firsthand when it’s time to go to court, but also knows when it’s time not to.

Distinctions

  • 2016 California Lawyer Attorneys of the Year (CLAY) Award for his court victory representing the City of Sunnyvale in its successful opposition to a Second Amendment challenge.

Memberships and Affiliations

  • Former Member, Litigation Section Executive Committee, Bar Association of San Francisco
  • Former Director, Justice and Diversity Center of the Bar Association of San Francisco
  • Chair, Immigration Task Force, Bar Association of San Francisco

Firm Highlights

News

A Major Victory for hiQ Labs, Ninth Circuit Upholds Its Right to Access Publicly Available LinkedIn Data

In a blockbuster ruling, the Ninth Circuit Court of Appeals affirmed startup hiQ Labs, Inc.’s preliminary injunction (PI) against LinkedIn granted by Judge Edward Chen of the United States District Court for the Northern...

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Publication

San Francisco COPA Program Rules Released

The Mayor’s Office of Housing and Community Development (MOHCD) released program rules for the Community to Purchase Act (COPA) on September 3, 2019. The recently enacted COPA program (codified in Chapter 41B of the...

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Event

CalCPA: Wine Industry Conference

Lauren Gilbreth will present the session "Succession Planning" at the CalCPA - Wine Industry Conference. The ever dynamic wine industry is fraught with complicated tax, labor and accounting issues. Please join us as we...

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Publication

INSIGHT: Are Your Employees Using Messaging Apps for Business Communications? Understanding Compliance Implications

Employees are using ephemeral messaging apps—where messages “disappear"—but do they? Farella Braun + Martel attorneys lay out legal pitfalls and compliance issues and the digital minefield that arises when employees don’t use company-sanctioned email...

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Publication

California Supreme Court Ruling Clarifies That the Notice-Prejudice Rule Is a Fundamental Public Policy That May Override Choice of Law Provisions

In  Pitzer College v. Indian Harbor Insurance Company , the California Supreme Court resolved two previously open questions in insurance law: (1) it concluded that the notice-prejudice rule [1]  is a fundamental public policy...

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Publication

Changing Climate, Changing Laws: Addressing CEQA’s New Wildfire Risk Requirements in Project Development

Wildfires pose an increasingly serious threat to the public and environment in California. So it should be no surprise that the Governor’s Office of Planning and Research (OPR) amended Appendix G of California Environmental...

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Event

Women in Cleantech & Sustainability

Lysondra Ludwig will speak at the WCS Talks - a full day TED-Style event and startup pitch competition hosted by Google.

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News

Ninth Circuit Upholds Data Miner's Injunction Against LinkedIn

The U.S. Court of Appeals for the Ninth Circuit sided with data analytics company hiQ Labs, Inc. and upheld an injunction barring LinkedIn from blocking it from accessing information made publicly available by the professional networking site’s users...

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Event

Complex Civil Litigation Symposium

Doug Dexter is a member of the planning committee for the 2019 Complex Civil Litigation Symposium.

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News

Melissa S. Hung Named a 2019 Asian American Bar Association LEAD Fellow

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